Fashion / Gifting Best Of Updated September 22, 2026

GIFTSFOR YOURBOYFRIEND

Field-tested on one very patient man. The bomber is a splurge. The t-shirt is not, and it was his favourite.

A bomber jacket hanging up
The splurge
A printed tee hanging on a rail among other clothes
Lying in a hammock under a timber roof looking out at the hills
the cheap one won →
Lauren tested
Words & testing · Lauren Fowler Open story ↓ Photograph · Lauren
Filed under
Fashion / Gifts / Best Of

Published
September 22, 2026

Best by Lauren may earn a commission when you shop through certain links. Every product here was bought with my own money or tested for at least six weeks. No brand has paid to be included, and nothing is ranked higher because it pays more.

I have bought a lot of gifts for one fairly patient man and kept track of what actually got used afterwards, which is the only measure that means anything.

The pattern is consistent and slightly annoying: the expensive thing gets admired and the cheap thing gets worn to death.

The rule that works

Buy the better version of something he already uses daily, not a new category of thing. An upgraded version of the t-shirt he wears constantly beats an introduction to a hobby he has not asked for.

This sounds unimaginative. It is also the reason the cheapest item on this list is the one he actually wears.

The splurge, defended

One good jacket is worth doing once. It is the piece that gets worn over everything else and photographed at every event, and it lasts long enough that cost per wear stops being an argument.

Buy it in a colour he already owns things in. A beautiful jacket that does not go with his actual wardrobe hangs up.

What not to buy

Anything requiring him to start a habit. Equipment for a hobby he has mentioned once is a gift for the person you hoped he would become.

Fragrance, unless he has told you which one. This is a very personal purchase and a wrong guess sits unused on a shelf for years.

Anything that needs sizing you are unsure of. Get the size from something in his wardrobe before you buy, not after.

The list itselfBest by Lauren may earn a commission when you shop through certain links. Recommendations are selected independently.
To confirm
The bomber — the splurge that gets worn over everything
The bomber — the splurge that gets worn over everything
Lauren in headphones at an open-air island gym
Apple
AirPods Max
the same headphones in all four gyms
Shop — $549
Coffee on a balcony over the rice fields
Bialetti
Moka Express
the only coffee thing worth packing
Shop — $35
The film6 frames · Several birthdays
A bomber jacket hanging up
The splurge
A printed tee hanging on a rail among other clothes
His favourite
Lying in a hammock under a timber roof looking out at the hills
Standing on black rocks at sunrise, fishing rod out
Bags lined up in a Tokyo hotel room
Questions
What should you buy your boyfriend as a gift?

A better version of something he already uses every day. It is unimaginative and it is the only thing that reliably gets used.

Is an expensive jacket a good gift?

Once, and buy it in a colour he already owns things in. A jacket that does not match his actual wardrobe hangs up.

What gifts do men not use?

Equipment for a hobby they mentioned once, fragrance they did not choose, and anything sized by guesswork.

Best by Lauren Awards 2027
xo Lauren
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